Home Buyer and Seller Generational Trends according to the 2013 National Association of REALTORS®

First step taken during the home buying process
41% of all buyers looked on line for properties for sale

Information Sources Used in Home Search
90% use the Internet
87% real estate agent

Where buyers found the home they purchased 
42% Internet
34% real estate agent

Actions taken as a result of Internet home search
76% drove by or viewed home
62% walked through home viewed online
32% found the agent used to search for or by home

Value of Web Site Features
84% viewed photos
79% detailed information about properties for sale
45% visual video tours

Websites Used in Home Search of all buyers
54% multiple listing service (MLS) website
51% realtor.com
47% real estate agent website
39% real estate company website
27% other websites with real estate listings

Use of the Internet to Search for Homes
90% 32 and younger
87% 33 to 47
76% 48 to 57
79% all buyers